E-Comm (Final Activity): E-comm in Organizational Development
Electronic communication creates an easier way of education. Information is easily and infinitely accessed. It is even common in the workplace to use electronic communication. In fact, we are now considered living in a cybernetic era where communication and technology are vital to our daily lives. They do not just serve as a luxurious way to communicate, but a necessity. This blog is a simple testimony how electronic communication evolved to be a part of life that does not require to be classified. Imagine a day without browsing any social media websites or sending a report to your boss, handwritten and personal. Just imagine the inefficiency and the time to spend without using any electronic media to communicate. Thinking of these situations are even as hard as accepting the absence of electronic media.At present, i do not belong to any organization to discuss how electronic communication is used and how it influences the entire structure and policies governing the organization. But in my very short experience in a sales company, communication in any form is the most important element of its progress. All the transactions made highly depend on e-communication. The conveyance of information is made through e-communication. And everything that completes its entirety, e-communication plays the most essential role. More than its internal organizational affairs, it has even widened its marketability and accessibility to its basic services through social media. In fact, it has different Facebook pages for different branches around the nation for easier communication with the curious and interested audiences. Different social media sites are also used to advertise career opportunities. Furthermore, in a government agency where I worked for almost two years, I have seen the high dependence on electronic media to easily deliver its service to its recipients. It is also structured with different levels of offices. From the dissemination of information to the collation of necessary reports and documents, it uses electronic communication to lessen cost, increase efficiency, and faster attainment of task. Updates on services are also posted on national and regional websites for transparency.
Relative to the use of social media, researches are now based on the netizens’ responses to the services provided. Although, in this manner, the authenticity of emotions and experiences expressed cannot be easily validated, however, it provides a glimpse on how people would react positively, negatively, and constructively. The external identity portrayed on social media, confirmed by the netizens may also be an essential basis for internal development. For an example, a government poverty reduction program now being implemented in the country, has continuously put in extreme dubiety, whether it indeed escalates the well-being of the poorest households or unfortunately defies self-reliance and increase dependence to government aid. Reports and negative reactions flooded on online news and even on private social media accounts have caught the attention of ordinary citizens to learn more on the issue. The reactions heighten the awareness and interest of different individuals to socially participate by equally posting reactions on their personal observations and experiences regarding the issue.
Also, when it comes to career opportunities, most companies advertise job vacancies online. Relatively, because most job seekers find it easier to look for jobs and send their credentials online, background checking becomes easier as well. Even the exact address of residence can now be searched and the exact building can be seen online. Validation of credentials is as well researched online. Our social accounts are also used for personality and behavioral check- how we portray ourselves might consequently be used both for our benefit and danger.
Learning happens within social context. With the use of electronic communication, we have expanded our ways to learn through interacting in a more massive number of people. It is not obscure to consider that electronic communication has been part of every one's life. Not only limited to the organization per se, but of the employees themselves that makes up its structure. There is a common premise which states that our dependence to technology is a reflection of man's brilliance and our immense intelligence on making all things around us, possible. However, not all of our actions even envisioned to be great would create an equally great effect. The human nature to expand more, and make things bigger than they were before might lead to detrimental results.
Indeed, electronic communication somehow replaces traditional form. Before, people are very particular on deliverance of the messages, and even good relationships are built, because of the sincerity of communication, and the expression of emotions even non-verbally communicated. Now, our dependence to electronic communication has faded the valuable effects of communicating and building good relationship with others.
At present, employers in fact use Social Networking Sites (SMS) to spy and recruit prospective employers, and learn how they present themselves to the world. Certainly, SMS play an active role in the proliferation of the digital image (Grant & Meadows, 2010).
The disadvantageous effect of the use of excessive electronic communication is on how to draw the line of sincerity of emotions. With an undefined barrier with no flesh being touched, nor any faces being seen, communication can be easily controlled; thus is prone to misunderstanding. A single mistake on the construction of the messages and even the understanding of the content might bring a larger dodgy effect. Sometimes, we even incorporate ourselves in an online community, as an escape for various emotional hurdles we privately experience. We unconsciously express our emotions to release our anxiousness; what we thought satisfies our emotions would make us better individuals, but unfortunately is never beneficial. Even in resolving conflicts, the use of social media to communicate on a particular problem might worsen the situation. Even in the manner on how the messages are delivered, a simple mistake on capitalization of words and sentences might mean anger to the recipient, but an error from the sender. The tone can be misread resulting therefore to more problematic situations. Other example is the excessive use of social media. With no direct supervision, even at office hours, we tend to use our social media accounts to relax, to be entertained, and unconsciously we realize that we have spent hours browsing, commenting on different statuses, liking different posts, resulting to inefficiency of work rendered.
We rely most of our human activities in modern technologies, in the same way that we live to communicate. In this cybernetic age, we have also found new ways of literacy- functional, critical, and rhetorical literacy. Functional literacy means, computers and modern electronic communication are used as tools for everyday life; Critical Literacy means we have critically examining both the positive and negative implications of adoption of technology; and Rhetorical Literacy which implies that we are producers of technology, creating a massive catalog of human knowledge and creative work that are accessible to everyone (Seel, 2012).
Our life is not designed to stay in isolation with no one or anything who and that will reciprocate our interaction. In today's time, everything is done in a whisk, and the emergence of new ways to communicate only manifests our unconscious acceptance to changing society.
References:
Grant, A. E., & Meadows, J. H. (2010). Communication technology update & fundamentals (12th ed.). Elsevier Inc.
Seel, P. B. (2012). The Global Telecommunication Revolution. A. John Wiley & Sons, Ltd., Publication.
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